Guest blog
Success Mantra of Business.

Success Mantra of Business.

20th, July 2017

"Thinking is the hardest work there is, which is probably the reason why so few engage in it." -Henry FordTimes are changing. Even though you have the brightest of the ideas, investors and consumers are looking at the fact that it is not about only solving the problem, but reaching the consumers.&nb

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Guest blog
Business Idea Validation and Feasibility Study

Business Idea Validation and Feasibility Study

07th, April 2018

Planning to Startup?Got an awesome idea? Of course, that is the reason you are reading this.Great. Have you validated your idea? Have you done the feasibility study? Irrespective of your answer yes / no. You must understand and do this.* Validation means – Will your idea work or not?* Fe

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Guest blog
Current digital Marketing Trends that can help Startup to scale up their business

Current digital Marketing Trends that can help Startup to scale up their business

16th, November 2017

Digital Marketing has rapidly changed the way of conducting business since its introduction. It’s not an unknown fact that every company aims at creating a strong digital presence in this day and age along with rigorous traditional marketing. Start-ups are usually on a budget crunch thus they pref

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Guest blog
Empathy - Selling from your heart

Empathy - Selling from your heart

07th, June 2017

We as human's need empathy at every phase of our life. When we conceptualise our idea, believing in it and embarking on the journey is the first step, but the most important aspect is to understand the end user of our product/service/offering. Empathy is the one single key attribute of sales which m

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Guest blog
Alternative Lending Industry to Transform the Indian Financial landscape in 2018

Alternative Lending Industry to Transform the Indian Financial landscape in 2018

14th, March 2018

In the last 5-10 years, the evolution of alternative lending industry in India has become a subject of intense discussion amidst financial as well as technology sector. Alternative lending business refers to a digital platform that provides easy and affordable loans to various borrowing needs, inclu

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Guest blog
The discipline of freedom

The discipline of freedom

07th, August 2017

We all want freedom. Freedom from rules and regulations, freedom from family, freedom from teachers, freedom from friends, freedom from everything. But what is freedom? Is it only attributed to what and how we want?Freedom is an attribute of mind. The mind needs to have its control over all what is

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Guest blog
How to Prepare for Starting a Business

How to Prepare for Starting a Business

08th, March 2018

Owning a business can now be referred to as the ultimate American dream because according to recent surveys, about half of the American population is willing to quit their full-time job and take the journey to self-employment if given a chance. When you consider all the benefits that come with being

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Guest blog
Achieving pervasive digitization: An Overview

Achieving pervasive digitization: An Overview

19th, January 2018

There is no doubt that digital transactions are on an upswing in the country. However, despite the rising popularity of digital transactions, the segment is still grappling with numerous challenges. Some of these key challenges along with possible solutions necessary to achieve a successful and larg

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Guest blog
Digital Marketing 101: What is it and how can it help your startup.

Digital Marketing 101: What is it and how can it help your startup.

12th, December 2017

Getting a business off the ground and running is no small feat. There are so many things to deal with, from getting financing and generating sales, to managing your own personal stressors and insecurities.But one of the biggest issues is figuring out your marketing strategy. There are so many differ

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